PRIVACY POLICY FOR SHERMANS TRAVEL

Last Changes to Privacy Policy: September 17, 2014

We are strongly committed to letting you know how we will collect and use your personal information. The policies below are applicable to data and information collected through shermanstravel.com and shermanstravelmedia.com, the affiliated network of websites (including any versions optimized for viewing on a wireless or tablet device); all email newsletters published or distributed by ShermansTravel; all apps published by ShermansTravel; and all other interactive features, services, and communications provided by ShermansTravel (“Services”), however accessed and/or used, that are operated by us, made available by us, or produced and maintained by ShermansTravelMedia, LLC (collectively “ShermansTravel” or “we”, “us”, or “our”). We have established this privacy policy (“Privacy Policy”) to let you know the kinds of personal information we may gather during your use of this Service, why we gather your information, what we use your personal information for, when we might disclose your personal information, and how you can manage your personal information.

By using our Service, you are accepting the practices described in our Privacy Policy. If you do not agree to the terms of this Privacy Policy, please do not use the Service. We reserve the right to modify or amend the terms of our Privacy Policy from time to time without notice. Your continued use of our Service following the posting of changes to these terms will mean you accept those changes. If we intend to apply the modifications or amendments to this Privacy Policy retroactively or to personal information already in our possession, we will provide you with specific notice of the modifications or amendments.

If you have any questions about this Privacy Policy or don’t see your concerns addressed here, you should contact us by email at privacy@shermanstravelmedia.com.

What Information About Me Is Collected and Stored?

We collect two basic types of information from you in conjunction with your use of the Service, personal information and non-personal information. Personal information is any information that can individually identify you and includes, among other things, your name, e-mail address, telephone number, postal address, zip code or postal code, credit card, billing and contact information. Non-personal information includes information that does not personally identify you, but it may include tracking and usage information about your location, demographics, use of the Service and the Internet. You may provide us with Personal information, as described more fully below, i.e., when you place an order, complete a survey, register on the Service, upload content, participate in a community, or provide your e-mail address.

Personal Information

As a general matter, you can browse the Service without submitting your personal information to us. However, there are a number of circumstances in which you may supply us with your personal information. The following lists the most common ways in which we may collect your personal information.

  • Registration for an account on the Service
  • Responding to an offer on the Service
  • Profile information that you provide for your user profile
  • Participation in surveys, promotions, contests, and/or sweepstakes offered by ShermansTravel
  • Signing up to receive alerts or other information via email, text or instant message from ShermansTravel
  • Request for customer service or other assistance
  • Service related communications, e.g. account verification; technical notification
  • Participation in communities, chat rooms and comment threads, other fora, and other interactive services
  • Submission of content or other data and information on any part of the Service that permits it
  • Any other place on the Service where you knowingly volunteer personal information
Non-Personal Information

In addition, when you interact with the Service, we may collect certain information that does not identify you individually and our servers may automatically keep an activity log of your use of our Service (“Non-Personal Information”). Generally, we collect and store the following categories of Non-Personal Information:

  • Non-identifiable demographic data such as age, gender, and zip code or postal code that we obtain as part of collecting personal information
  • Device information about your computer, browser, mobile device, or other device that you use to access the Service. This information may include IP address, geolocation information, unique device identifiers, browser type, browser language, and other transactional information.
  • Analytics and usage information about your use of the Service.
  • Additional “traffic data” and log files such as time of access, date of access, software crash reports, session identification number, access times, and referring website addresses.
  • Other information regarding your use of the Service that does not identify you personally.
Collection of Your Source IP Address/Location Information

We will collect and store location information about you on the Service and associated with your account that you volunteer on the Service or enable through the Service or your device. We will not collect any location information that you do not volunteer or enable. We will delete any location information that you request is deleted. We do, however, collect and store your device’s source IP address which may disclose the location of your device at the time you access the Service.

Collection of Personal Information From or Through Social Media Sites or Using Your Social Media Login

When you interact with any ShermansTravel page or account on a social media platform, such as Facebook, Twitter, Google+, Tumblr, LinkedIn, YouTube, or Pinterest, we may collect the personal information that you make available to us on that page or account including your account ID or “handle.” However, we will comply with the privacy policies of the corresponding social media platform and we will only collect and store such personal information that we are permitted to collect by these social media platforms.

Collection of Personal and Non-Personal Information From Other Sources

We may also collect and store information about you that we receive from other sources (including by us from our offline interactions with you) to, among other things, enable us to update and correct the information contained in our database and to better customize your experience on the Service.

Collection of Personal and Non-Personal Information Through Surveys and Promotions

From time to time we may provide you with the opportunity to participate in sweepstakes or other promotions on our Service, which might be sponsored or conducted by a third party. If you participate, we will request certain personal information from you. Participation in these sweepstakes and promotions are completely voluntary and you therefore have a choice whether or not to disclose this personal information. The requested personal information typically includes contact information. If there is a third party sponsor involved, please make sure to also review that party's privacy policy because they will also receive your personal information.

Collection of Third Party Personal Information Through Tell-A-Friend Feature

We may from time to time conduct a referral service to introduce people you know to our Sites and Service. If you choose to use our referral service to tell a friend about our Sites and Service, we will ask you for your friend's name and email address. We will automatically send your friend a one-time email inviting him or her to visit our Sites. ShermansTravel stores this information for the purpose of sending this one-time email and tracking the success of our referral program. Your friend may contact us at privacy@shermanstravelmedia.com to request that we remove this information from our database.

Use of Cookies, Flash Cookies, Web Storage, and Web Beacons

Like many websites, we use “cookies”, which are small text files that are stored on your computer or equipment when you visit certain online pages that record your preferences and actions. We may also use cookies to monitor traffic, improve the Sites and make it easier and/or relevant for your use. We use both “session” cookies and “persistent” cookies. We use cookies for the other purposes set out below:

  • We use cookies to remind us who you are and to find your account information in our database when you access a service so you do not need to log in at every visit. This helps us to provide you with service tailored to your specific needs and interests. A cookie is automatically created when you visit our Sites and/or subscribe to a service or e-mail subscription.
  • We use cookies to determine the browser our visitors use so the Sites can be designed to work properly with the most common versions of different browsers.
  • We use cookies to estimate our audience size. Your browser is given a unique cookie that helps us determine whether yours is a repeat visit or a first visit.
  • In partnership with Lotame, we use cookies to gather non-personal information and interests you express or imply through your browsing behavior so we can retarget you with relevant advertising campaigns and content across the Web. For a complete explanation of how your data is used for retargeting and the corresponding Privacy Policy for such use, visit www.lotame.com/legal. To opt out of this service, visit www.lotame.com/opt-out-preference-manager.

You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but, if you prefer, you can usually modify your browser setting to decline cookies. If you delete your cookies or if you set your web browser to decline cookies, some features of the Sites may not work or may not work as designed. For more information on cookies and how to disable them, you can consult the information provided by the Interactive Advertising Bureau at www.allaboutcookies.org.

ShermansTravel also works with a variety of advertisers, advertising networks, advertising servers and analytics companies. These parties use various technologies, and technologies form third-party companies, to collect data in order to send and serve relevant advertising to users. These technologies may include the placement of cookies or web beacons, the use of HTML5 LocalStorage, the use of unique or non-unique non-personal identifiers and other technologies. These technologies may be used to track user behavior and serve you more relevant advertising. This relevant advertising may appear on our Sites or other websites that you visit. This privacy policy does not cover the use of various technologies by advertisers, advertising networks, advertising servers, and analytics companies. These companies may also obtain information from services you use from other companies, including without limitation, other websites, mobile websites, mobile downloadable applications, and downloadable applications, and combine that information with information they obtain through these third party technologies on our Services. You should be aware that ShermansTravel does not have control over these third party technologies or the information contained in them.

Is Personal Information Collected From Children?

Unless otherwise disclosed prior to the collection of data and then only with parent or guardian consent, ShermansTravel does not knowingly collect personal identifiable information from children under 18 years of age. If you are under 18 years of age you should not provide personally identifiable information to ShermansTravel without providing us with permission from your parents. If ShermansTravel discovers that a child under the age of 18 has provided ShermansTravel with personally identifiable information and we do not have parental consent, ShermansTravel will immediately delete that child’s information from the Service.

How Do We Use Your Information?

We use the information we learn from you to help us personalize and continually improve your experience on the Service. We may use your Personal and Non-Personal Information in the following ways:

General Uses
  • Send you the e-mail subscriptions and other material you request
  • Upload your content to our Service as you request
  • Communicate with you about your account or transactions with us (including service related announcements) and send you information about features and enhancements on our Service
  • Communicate with you about changes to our policies
  • Communicate with you about your comment to a community
  • Personalize content and experiences on our Service, including providing you advertising, reports, recommendations and feedback based on your preferences
  • Optimize or improve our products, services and operations
  • Automatically update the Service on your device or browser
  • Detect, investigate, and prevent activities that may violate our policies or be illegal
  • Perform statistical, demographic, and marketing analyses of users of the Service
Use of Your Location Information

Specifically, we use your location information to:

  • Personalize content on our Service, including providing you advertising, reports, recommendations and feedback based on your preferences
  • Optimize or improve our products, services and operations
  • Detect, investigate, and prevent activities that may violate our policies or be illegal
  • Perform statistical, demographic, and marketing analyses of users of the Service and their purchasing patterns
Combination of Your Personal Information

We use the information from one portion of the Sites on other portions of Sites in our network of Sites or in reports and analysis, all of which are owned and operated by ShermansTravel, and we may combine information gathered from multiple portions of the Sites into a single customer record or analysis or report. We also use and/or combine information that we collect off-line or we collect or receive from third party sources to enhance, expand, and check the accuracy of your customer records.

Who Do We Provide Your Information To?

Except as disclosed in this Privacy Policy, we do not disclose information about your Personal Information collected online to any companies not part of ShermansTravel or its parent company, subsidiaries or related entities. In no event will we sell or rent your Personal Information as part of a customer list or similar transaction.

Business Partners and Third Parties

We may share your Personal Information with our business partners or co-marketers from time to time. We may also share your Personal Information with third parties that provide products and services that we think you may be interested in. Although our treatment of your Personal Information is governed by this Privacy Policy, the business partner or third party’s treatment of your Personal Information will be governed by the business partner or third party’s privacy policy. You may withdraw your consent to our sharing of your Personal Information with business partners and third parties at any time by following the opt-out process described below.

Third-Party Agents

We have third party agents, subsidiaries, affiliates and partners that perform functions on our behalf, such as hosting, billing, push notifications, storage, bandwidth, content management tools, analytics, customer service, fraud protection, etc. These entities have access to the Personal Information needed to perform their functions and are contractually obligated to maintain the confidentiality and security of that Personal Information. They are restricted from using, selling, distributing or altering this data in any way other than to provide the requested services to the Service.

Emergency Situations

We may also use or disclose Personal Information if required to do so by law or in the good-faith belief that such action is necessary to (a) conform to applicable law or comply with legal process served on us or the Service; (b) protect and defend our rights or property, the Service or our users, and (c) act under emergency circumstances to protect the personal safety of us, our affiliates, agents, or the users of the Service or the public. This includes exchanging information with other companies and organizations for fraud protection.

What Steps Are Taken To Keep Personal Information Secure?

We are concerned about ensuring the security of your Personal Information. We exercise great care in providing secure transmission of your information from your device to our servers. Personal Information collected by our Service are stored in secure operating environments that are not available to the public. Our security procedures mean that we may occasionally request proof of identity before we disclose your Personal Information to you. Please understand, however, that while we try our best to safeguard your Personal Information once we receive it, no transmission of data over the Internet or any other public network can be guaranteed to be 100% secure.

How Can We Transfer Your Personal Information?

Your information collected through the Service may be stored and processed in the United States or any other country in which ShermansTravel or its service providers maintain facilities. ShermansTravel or service providers may transfer information that we collect about you, including personal information across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the United States or other regions with laws governing data collection and use that may differ from US law, please note that we may transfer information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction. By registering for and using the Service you consent to the transfer of information to the US or to any other country in which ShermansTravel or its service providers maintain facilities and the use and disclosure of information about you as described in this Privacy Policy.

How Long Do We Keep Your Information?

Following termination or deactivation of your account, ShermansTravel, its Clients, Affiliates, or its service providers may retain information (including your profile information) and user Content for a commercially reasonable time for backup, archival, and/or audit purposes. If you have any questions about termination or deactivation of your account, please contact us directly at privacy@shermanstravelmedia.com.

What Happens When I Link To or From Another Website?

This Service may contain links to other websites operated by third parties. Please be advised that the practices described in this Privacy Policy for ShermansTravel do not apply to information gathered through these other websites. We are not responsible for the actions and privacy policies of third parties and other websites.

Governing Law

This Service is published in the United States. We attempt to protect the Personal Information of all users of our Service and we attempt to comply with local data protection and consumer rights laws to the extent they may apply to the ShermansTravel services, but our Service is designed for United States citizens and our policies are directed at compliance with US laws. If you are uncertain whether this privacy policy conflicts with the applicable local privacy laws where you are located, you should not submit your Personal Information to ShermansTravel.

Assignment

We may change our ownership or corporate organization while providing the Service. We may also sell certain assets associated with the Service. As a result, please be aware that in such event we may transfer some or all of your information to a company acquiring all or part of our assets or to another company with which we have merged. Under such circumstances we would, to the extent possible, require the acquiring party to follow the practices described in this Privacy Policy, as it may be amended from time to time. Nevertheless, we cannot promise that an acquiring company or the merged company will have the same privacy practices or treat your information the same as described in this Privacy Policy.

Changes to This Policy

As our Service continues to develop, we may add new services and features to our Service. In the event that these additions affect our Privacy Policy, this document will be updated appropriately. We will post those changes prominently so that you will always know what information we gather, how we might use that information and whether we will disclose it to anyone. We do, however, recommend that you read this Privacy Policy each time you use our Service in case you missed our notice of changes to the Privacy Policy. We will not, however, materially change our policies and practices to make them less protective of Personal Information we have previously collected from you without your express consent.

ShermansTravel E-mail and Text Communications

E-mail communications and text messages sent from us or through us are designed to make your ShermansTravel experience more efficient. By participating in the Services, you specifically agree to accept and consent to receiving e-mail communications and text messages initiated from us or through us, which include, without limitation: message notification e-mails, and e-mails informing you of promotions we run and emails informing you of new and existing features we provide. Standard text messaging charges applied by your cell phone carrier will apply to text messages we send. If you change your mobile phone service provider, the notification service may be deactivated for your phone number and you may need to re-enroll in the notification service. If you do not wish to receive any of our e-mail communications or text messages, please opt out by going into your profile settings (http://www.shermanstravel.com/profile) and choosing the appropriate options or send us a message at privacy@shermanstravelmedia.com.

How Do I Correct Information About Me

If you believe that your personal information in your account may be inaccurate or incomplete, you should got to your profile settings (http://www.shermanstravel.com/profile) and make any necessary corrections. You may also send us a message at privacy@shermanstravelmedia.com and we will work with you to correct any incorrect information.

Your California Privacy Rights

California Civil Code Section 1798.83 permits customers of ShermansTravel who are California residents to request certain information regarding its disclosure of their personal information to third parties for their direct marketing purposes. To make such a request, please send an e-mail to privacy@shermanstravelmedia.com. While ShermansTravel will endeavor to honor the choices you make with your devices that access our Service, our Service is not designed to respect your browser’s Do Not Track signals (or other well-established, commercially available mechanisms that provide you with the ability to exercise choice regarding the collection of Personal Information). If we receive a Do Not Track notice from your browser or other mechanism, we will not stop using any Personal Information for online behavioral advertising purposes. You can always opt-out at any time by sending us an e-mail at privacy@shermanstravelmedia.com.