Top 10 Ski Vacations for Non-Skiers

St. Moritz

It may look like a quintessential Alpine village at first glance, but St. Moritz's "Top of the World" epithet absolutely captures the essence of this over-the-top chalet town with its icy wonderland of excess. While the snow-capped Corviglia provides breathtaking views, and amazing skiing at any level, it’s the wineries, designer boutiques, and world-class cafes that really draw celebrities and glitterati to this chi-chi Swiss resort. A snowy cousin to LA’s Rodeo Drive, St. Moritz’s main strip, Via Serlas, is lined with ultra-posh designers like Cartier, Dolce & Gabbana, and Armani. Foodies can splurge on mountain cuisine that reflects the town's position at Swiss, Italian, and French crossroads, while nightowls can partake of dozens of bars and clubs, plus a glittering casino. Unfortunately the thrifty need not apply: St. Moritz’s world-class ski lodges and five-star hotels cater to mega-sized bank accounts alone.

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