Set on the south side of the Thames, not far from historic Borough Market and Shakespeare’s Globe Theatre, Bermondsey is one of London’s emerging hipster neighborhoods – a new refuge for recording studios, quirky pubs, and indie boutiques. At its center sits recently-revitalized Bermondsey Square, site of an art-house movie theater, eco-friendly residences, and, as of April 2009, the 79-room Bermondsey Square Hotel. Colorful, modern, and proudly affordable by London standards, the Bespoke brand property attracts an eclectic mix of business travelers (the financial district is just across the bridge), vacationers looking for an off-the-beaten-path hub, and locals who’ve joined the penthouse-level Members Club lounge. The sixty Deluxe Rooms vary in size and shape, but all include a clean, streamlined design, Apple TVs with laptop and iPod integration capabilities, free Internet, Hans Grohe drench showers, and natural bath products; 15 Club Rooms feature all that plus a little more space, while the four Loft suites – each named for an iconic 60s pop-song female – boast terraces, skyline views, and, in Suite Lucy, an eight-person Swedish hot tub. A three-room beauty nook offers quickie spa and nail services, while downstairs, Alfie’s Kitchen serves reinvented English classics using produce culled from local markets. An extensive terrace overlooks the square where there’s an antiques market every Sunday.
Tower Bridge Road; London, England; 011-44-0870-111-2525; www.bespokehotels.com
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international travel | hotel | new | moderate | design | trendy