The historic city of Salem in Massachusetts is best known for being the home of the infamous 1692 witch trials, hence its nickname, Witch City. Fast-forward 300-plus years and the destination — around 40 minutes from Boston — has evolved into a bustling year-round hotspot filled with one-of-a-kind shops, mom-and-pop eateries, and cultural attractions galore. For a true taste of all the city has to offer, consider a stay at The Hotel Salem, which is just as eclectic as the city itself. Keep reading for our full review of this centrally located boutique haunt.
What You Need to Know
The Look of The Hotel Salem
The hip hotel occupies a former high-end department store dating back to the ‘50s. In homage to its stylish past, it’s decked out in midcentury-modern furnishings, plus vintage decor and art, including abstract photos of the space itself. The buzzy lounge area has a kitschy, retro-inspired aesthetic with bold patterns and hues, while exposed brick adds a sleek, industrial-inspired edge. The on-site restaurant, The Counter, is reminiscent of an old-school diner with colorful tiles, flooring, and — you guessed it — counter seating. The open-air rooftop bar (open seasonally) is equally fun and whimsical, with eye-catching pops of blue and yellow.
The accommodations embrace a similar look with multicolored abstract artwork and headboards, plus patterned blinds, throw pillows, and blankets. Striking light fixtures and blue-tiled bathrooms complete the look. Choose from an assortment of different room types, like the wallet-friendly Micro King or the splurge-worthy Lark Suite, which has a separate sitting area.
The Vibe at The Hotel Salem
The Hotel Salem is, by far, the city’s hippest property, and the vibe reflects that. The vibrant atmosphere can be felt from the moment travelers walk through the door. The inviting common spaces, including the lounge area, restaurant, and seasonal rooftop bar, are almost always buzzing with trend-forward travelers.
Who Will Love The Hotel Salem
Design-loving couples and solo travelers looking for a cool place to stay in Salem without breaking the bank will love this property.
Who Might Not Love The Hotel Salem
Rooms are small, and most can accommodate no more than two people. With that in mind, families and larger groups might want to seek alternative accommodations.
Best Amenity at The Hotel Salem


