Since the launch of its 2,770-passenger Scarlet Lady, Virgin Voyages has differentiated itself from other cruise lines with its youthful brand of rock star-inspired luxury — along with affordable cruise fares with unexpected, unorthodox amenities geared to millennials. Here’s how.

Since the launch of its 2,770-passenger Scarlet Lady, Virgin Voyages has differentiated itself from other cruise lines with its youthful brand of rock star-inspired luxury — along with affordable cruise fares with unexpected, unorthodox amenities geared to millennials. Here’s how.